Life infused with artistic aesthetics transforms into a personal museum-detining individuality while cultivating a home of culture and timeless elegance.

Brand Visual Description /
LEMUSÉE is dedicated to crafting refined soft furnishings that blend the romantic aesthetics of French living with taste and artistry for the home. Every moment within a space becomes a captivating, poetic scene. The brand identity draws from the letters L and M, transformed through geometric forms to evoke the warmth of “home.” This visual system further introduces a royal emblem–inspired mark, symbolizing the brandʼs commitment to quality and excellence in home décor. The designer envisions a luxurious, high-end brand identity that stands apart within the industry.

Brand Logo /
The emblem takes the timeless silhouette of a shield, rooted in the core essence of “home.” Interpreted through a minimal yet abstract artistry, the mark weaves together the elegance of arches, the strength of a shield, and the subtle form of letter motifs. Designed with precision, it ensures flawless application even on the finest, small-scale products—preserving the brandʼs distinction and prestige at every detail.

Royal Coat of Arms Design /
LEMUSÉEʼs brand and product certification emblem is meticulously crafted by hand, reflecting the designerʼs dedication to traditional illustration. It integrates the imagery of “Home” with the elegance of a royal, romantic-inspired seal. The creation of this emblem embodies the founderʼs unwavering pursuit of artistic excellence and stands as a guarantee of the exceptional quality of every product.

Customization Typeface /
A bespoke typeface was created for LEMUSÉE, capturing the very essence of elegance. Designed with refined precision, the typography harmonizes with the structural aesthetics of the brandʼs emblem, cultivating an innate atmosphere of artistry.

Secondary Graphic /
The monogram, composed through a four-way infinite arrangement of the brandʼs emblem, was envisioned by the designer for LEMUSÉE as a signature motif—an eternal mark of sophistication and an immortal symbol of the house.